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Branch Basics
The Concentrate
One concentrate. Nearly every cleaning job in the house.
Branch Basics The Concentrate is a versatile, plant- and mineral-based cleaning formula made to replace an entire cabinet of conventional cleaners. Dilute it at different strengths to tackle countertops, bathrooms, dishes, laundry, stains, floors and more. The fragrance-free formula was created with sensitive households in mind and is biodegradable, making it a particularly strong fit for a lower-tox home routine.
- One concentrated formula for multiple household cleaning needs
- Cuts through grease, grime and everyday messes
- Plant- and mineral-based
- Fragrance-free
- Biodegradable formula
- Free from sulfates, chlorine, phosphates, phthalates, parabens, VOCs and endocrine disruptors
- Refillable system reduces the need for multiple single-use cleaning bottles
- 33.8 fl oz concentrate
Use according to the recommended dilution for the intended cleaning application. When cleaning fabric, carpet, or upholstery, Branch Basics recommends testing on a hidden area first to ensure the solution does not lighten the material or leave water marks. Keep cleaning products safely stored away from children.
Key Ingredients:
- Decyl Glucoside + Coco-Glucoside: Plant-derived surfactants that help lift dirt, oils and grime.
- Chamomile Flower Extract: Botanical ingredient incorporated into the gentle cleaning formula.
- Sodium Citrate + Sodium Bicarbonate: Mineral-based cleaning ingredients that support the formula’s multipurpose cleaning performance.
Full Ingredients:
Water, Decyl Glucoside, Coco-Glucoside, Chamomilla Recutita (Matricaria) Flower Extract*, Sodium Citrate, Sodium Bicarbonate, Sodium Gluconate
Branch Basics describes The Concentrate as a plant- and mineral-based, biodegradable formula created with sensitive households in mind. The formula is made without sulfates, chlorine, phosphates, phthalates, parabens, VOCs, or endocrine disruptors. The brand also uses a refill-and-reuse model designed to reduce single-use plastic and the environmental impact associated with shipping water-heavy ready-to-use cleaners.