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Augustinus Bader
The Rich Shampoo
A restorative daily cleanser that nourishes the scalp and strengthens each strand.
Augustinus Bader The Rich Shampoo is a luxurious, reparative formula powered by TFC8® technology, it gently cleanses while fortifying the hair cuticle, balancing the scalp, and replenishing moisture from root to tip.
Designed to improve strength, shine, and manageability, this shampoo restores vitality to damaged or dehydrated hair without stripping its natural oils.
TFC8® Technology is Augustinus Bader’s patented complex of amino acids, vitamins, and peptides that guides key nutrients to the scalp and hair follicles, supporting renewal from within. Backed by over 30 years of research, it’s the powerhouse behind the brand’s transformative haircare — helping improve strength, shine, and vitality while promoting long-term scalp and strand health.
- Deeply nourishes and hydrates dry or damaged hair
- Supports scalp health and natural moisture balance
- Strengthens strands and reduces breakage
- Smooths frizz and enhances natural shine
- Gentle, sulfate-free formula safe for color-treated hair
VISIBLE RESULTS
- 97% agree hair is deeply nourished
- 94% agree The Rich Shampoo helps restore dry, breakage prone hair
- 100% agree hair looks and feels healthier
- 99% agree The Rich Shampoo softens and smooths hair
- Apply to wet hair and massage gently into the hair and scalp
- Rinse and repeat as required
- For best results, follow with The Rich Conditioner
Use both The Rich Shampoo and The Rich Conditioner as the foundation for a holistic haircare system.
For optimal results use with The Scalp Treatment*
For external use only. Avoid direct contact with eyes. Discontinue use if irritation occurs.
- Adansonia Digitata (Baobab) Seed Oil – Rich in omega fatty acids that condition and strengthen strands while enhancing elasticity.
- Avena Sativa (Oat) Kernel Oil – Calms the scalp and locks in hydration for smoother, softer hair.
- Punica Granatum (Pomegranate) Seed Oil – A potent antioxidant that helps protect hair color and boost shine.
- Moringa Oleifera Seed Oil – Nourishes and supports healthy growth with essential vitamins and amino acids.
- Niacinamide (Vitamin B3) – Promotes scalp circulation and strengthens the hair shaft for improved density.
- Panax Ginseng Root Extract – Stimulates the scalp to encourage growth and reduce hair fall.
- Hydrolyzed Wheat Protein – Improves strength, body, and smoothness while reducing breakage.
- TFC8® Complex – Guides key nutrients to the hair and scalp, supporting cellular renewal and long-term vitality.
Aqua/Water/Eau, Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Coco-Betaine, Brassicamidopropyl Dimethylamine, Propanediol, Hydroxypropyl Starch Phosphate, Cetyl Stearate, Citric Acid, Hydroxyacetophenone, Maltooligosyl Glucoside, Sodium Benzoate, Cetyl Alcohol, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Isostearyl Isostearate, Potassium Cetyl Phosphate, Hydrogenated Starch Hydrolysate, Potassium Sorbate, Glycerin, Adansonia Digitata Seed Oil, Avena Sativa (Oat) Kernel Oil, O-Cymen-5-Ol, Punica Granatum Seed Oil, Pelargonium Graveolens Flower Oil, Stearic Acid, Avena Strigosa Seed Extract, Lecithin, Rosa Damascena Extract, Hydrolyzed Wheat Protein, Maltodextrin, Niacinamide, Acetyl Tyrosine, Adenosine, Arginine, Helianthus Annuus (Sunflower) Seed Oil, Lysine, Moringa Oleifera Seed Oil, Ornithine, Panax Ginseng Root Extract, Proline, Sodium Hydroxide, Tocopherol, Xanthan Gum, Brassica Alba Seed Extract, Hydrogenated Lecithin, Oligopeptide-177, Oligopeptide-6, Sodium Chloride, Citronellol, Geraniol.
Augustinus Bader states that all of their products undergo rigorous third-party testing to ensure:
• Non-toxicity and safety standards
• Stability and shelf-life verification
• Ingredient integrity and purity
• Microbial and contaminant screening